Label Direction

16″ rolls setup for labeling energy drinks on aAauto labeler.

When it comes to labeling your products there are 2 ways to do it. You can hand place each label or use an automated labeling applicator, for the specific type of product you are labeling.

For orientation selection, hand placed labels don’t require you to specify the direction as they can easily be rotated to proper direction by hand. This option of “Hand Placed” when ordering your labels will save you some cost as well .

Auto applicators however do require you to specify the direction of the label based on a ” what side comes off first” nomenclature. To give an example, when ordering a custom printed label the photo of a label roll with the word ART in it shows the bottom of the label coming off the roll first. Thus named as a “Bottom Off” label. If the side with the A (Left Side) came off the roll first it would be in a “Left Off” orientation.

Label applicators come in all types of shapes, sizes and orientations – so it’s best to speak with the label applicator manufacturer about what orientation is best, but we are here to help if you have any questions. Most of the time we can find out what you need by a picture of your specific machine in action. Remember to select hand placed if you don’t need it in a specific orientation to save you some money as well. 🙂

If you have any questions, please feel free to reach out on the forum at the bottom of the home page or give us a call and we will be happy to help you.

Happy Labeling!

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